CAN YOU WIN??

I'm astonished to see books like "You Can Win", "Who moved my cheese" ....... selling like hot cakes in the market. Though not an avid reader myself i accidentally read one of those to find most of the stories/instances mentioned in the book are known to us right from childhood for example, the Hare and the Tortoise story, Panchatantra stories,Mahabharata stories( i think we have 14 tamil films, 30 Hindi films,3 serials already already on it). Then what is the selling factor behind these books??? I hope just their application on the day today life/businesses or the way they are told.


Now i'myself have started reading Right from TINTIN, Tom and Jerry ....till Tirukural. You may soon expect a Worlds best seller in the name of "COUNT YOUR HAIR BEFORE THEY FALL" which will contain all those rich stuff i had read and not read. If it is successful as expected then a Management School is also on the Anvil.